Thomas J Theakston

Thomas J Theakston

Founder & Art Business Advisor

Helping artists build their brand and sell more art.

I started my first business online at 16.

Sixteen years in sales and business since — most of it learned the hard way, helping my dad run one venture after another. Different industry every time. Same lesson every time: nothing happens until someone sells something.

During lockdown I set up another online business — built it, ran it, then stepped away to go all in on the art industry.

Five years ago I brought that into the art world. I created, launched and sold my own collection — then joined Castle Fine Art as an Art Consultant, moved to New York to help set up their USA division, and returned to the UK as Head of Art Fairs and Internal Sales Training.

The numbers:

  • £4m+ in art sold personally
  • 150 art consultants trained, responsible for £30m in sales
  • Curated and sold at Art Miami three years running

Today I'm Director of Art Advisory at Entitled1, and I founded Curated Art Agency — the agency built for artists and creatives, where I help artists build their brand, get more collectors, more enquiries and more sales.

$4M+sold in under 4 years
150+professionals trained
16years experience
100+satisfied clients
Pull up a chair and let's talk
1:1  ·  60 min  ·  Q&A + review

Art Business Power Hour

One focused hour, one-to-one — part Q&A, part honest review, part straight-talking business lesson. Whether you're just starting out or stuck after years of trying, we go through what's working, what isn't, and exactly what to do next.

  • A pre-call audit of your socials and website (if you have one) — so we hit the ground running
  • Pricing and positioning — what to charge and how to be taken seriously
  • Marketing that actually gets your work seen and sold
  • An honest read on what you're doing right and what's holding you back
  • How to stop thinking like a hobbyist and run it like a business
  • Straight answers to whatever you bring — no theory, no fluff

If you don't walk away with clear, honest direction you can act on, it's on me.

£147
Book your Power Hour

Not sure yet? Book a free 15-minute discovery call first.

What artists say

Hear it from the artists.

Swipe for more →

The Book
Guide + Workbook
How to Sell Your Art — Thomas J Theakston

Your art deserves more than likes.

Most artists don't have a talent problem. They have a business problem. This is the fix.

  • 121+ pages
  • Full workbook
  • Instant download
£19 £34.99
Get instant access
CURATEDArt Agency

Websites that sell art.

We build your website. We handle your enquiries. We sell your art — done-for-you, right through to closing the sale.

  • Done-for-you
  • No templates
Get started
Get in touch

Let's chat.

Got a question, or not sure where to start? Drop me a message and I'll come back to you personally.